Adobe Summit Conference
Developed a mock visual identity system for the Adobe Summit conference. Designed posters, ads, programs, and merch featuring dynamic graphics that reflect innovation and energy throughout the event.
Graphic Design
Project Overview
Client: Student Project
Industry: Events, Tech, Creative Marketing
Year: 2023
Software: Illustrator, InDesign
For a school typography project, I created a comprehensive visual identity system for the Adobe Summit including posters, forms, programs, print and digital ads, and merch like sweatshirts and keychains. The key graphic features the Adobe logo glowing through an archway, with dynamic triangle shapes floating around and breaking off the logo. This design captures a sense of energy, innovation, and movement that reflects the spirit of the event across all materials.
Design Solution
The design system delivered a strong, unified visual presence that enhanced the Adobe Summit experience across all materials. The glowing Adobe logo and dynamic triangles created memorable and energetic visuals that resonated with attendees. The cohesive branding on print, digital ads, and merch helped increase engagement and brand visibility throughout the event.
Link to Program